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MondoImage Redesigns Packexpo.com,
the Leading Packaging Research web site in
the $450 Billion Packaging Industry
(October 16, 2002) MondoImage officials announced today
the release of a new and improved web site design for Packexpo.com the
research web site and on-line professional community serving the
$450 billion packaging industry.
The new web site design created by the Washington, D.C.-based creative
services firm combines a contemporary look and feel with an
intuitive, easy-to-use interface specially designed to help packaging
professionals with product research, sourcing, and information requests.
Packexpo.com selected MondoImage in part for their industry contacts in
packaging and their understanding of the subtle nuances of developing a
site for the packaging industry.
"They are sharp designers with an eye for professional, clean concepts,"
said Erich Spencer, CIO of Packexpo.com. "And I was
impressed with their knowledge of our industry. Packaging is a complex
industry and Packexpo.com serves packaging professionals across all major
market segments. MondoImage's redesign of Packexpo.com provides a
straightforward way to present supplier and product information to
The MondoImage project team has been involved in the design,
development, and refactoring of a number of e-commerce web sites and
corporate identity projects in packaging and related industries,
including developing web sites for companies in the machinery,
consumables, and materials markets.
The goals of the Packexpo.com redesign were to provide a more polished
appearance and to address some challenging information design issues.
"Packexpo.com is the most trafficked web site in packaging and the
largest database of packaging supplier information available anywhere on
the Internet," said Spencer . "The web site supports packaging research
spanning all major categories, including containers, machinery, materials,
and services. We need to present supplier information and product specs
clearly and cleanly so packaging end-users can review the data and submit
their requests for information with confidence."
The new Packexpo.com design also incorporates a technically
sophisticated modular design that allows the site's java-based dynamic
platform to render any number of customized HTML-based elements as
needed without the need for page-by-page coding. It also allows
Packexpo.com engineers the ability to globally modify aspects of the
"Part of the beauty of the site is what's under the hood," said
MondoImage Creative Director Tim Martin. "The library of HTML modules
developed for Packexpo.com will allow their technical team a wide range
of flexibility as the site grows and changes."
MondoImage is a female-owned full service graphic and web design firm
based in Washington, DC. MondoImage provides creative consulting and
visual solutions including web site design, web content development,
site maintenance, e-commerce applications, logo design, letterhead,
business cards, catalog and brochures, newsletters, quarterly and annual
reports, copyrighting, editing and photography. MondoImage provides high
quality, personalized customer service and project management and
ensures that clients are 100% satisfied with all aspects of the work
Packexpo.com, a joint venture with the Packaging Machinery Manufacturers
Institute, is the leading packaging research web site used by packaging
professionals worldwide. Headquartered in Fairfax, VA, Packexpo.com operates
an industry database listing thousands of packaging suppliers and their
products from all major packaging categories including containers, machinery,
materials, and services. End-users from product packaging companies across
all market segments access Packexpo.com daily to research and source