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TechTrader

  • Corporate Identity & Product Brand Design. Software development firm TechTrader wanted their corporate logo to emulate the modular design of their products and to say that their software was the linchpin or keystone of successful complex eMarketplaces.

    The brand and packaging design for SMarTT Suite, TechTrader's flagship software product, needed to carry the imprint of TechTrader's unique brand while creating an identity of it's own to stand out in the marketplace.

  • Web-based Software & User Interface Design. TechTrader's SMarTT Suite software was conceived as a fully functional generic eMarketplace. All design elements needed to reinforce the corporate and product brand concepts while being completely adjustable to the customers needs — including branding, user interface — using the software's GUI interface.
  • TechTrader corporate identity
    TechTrader corporate identity

    TechTrader's SMarTT Suite product brand
    TechTrader corporate identity


    TechTrader's SMarTT Suite software splash screen and CD-ROM packaging
    TechTrader Website homepage
    TechTrader Website homepage

    Screen shot of TechTrader's SMarTT Suite workflow module
    TechTrader Website homepage
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